Having a presence on social media is an integral part of a business today. It's a great tool to engage with current customers and find new ones. With over 2 billion people using social media, why wouldn't you use it as a tool to reach potential customers? Here are 4 ways you can use social media as a platform for your business for free!
Share Engaging Images
Grab a friend and have a photo shoot. You don't need fancy equipment, nowadays phones have great quality cameras. Take several images showcasing the jewelry in the best light and give styling tips, share what you like about the piece or show your followers why they need to purchase that item. You can also share fun images of jewelry parties and Traci Lynn events you attend or images of your customers wearing the jewelry. Give social media users a reason to want follow you.
Use Videos To Share The Traci Lynn Lifestyle
A picture/video is worth a thousand words, so why not show your social media friends how much fun you are having being a Consultant instead of just telling them. A great way to showcase this is by sharing how much fun a Traci Lynn Jewelry party can be. Go live on Instagram or Facebook and invite your customers to experience a party, or share a video clip from a party in a post. With Instagram stories you can create a story line using both images and video. Encourage customers attending the party to post on their personal social media as well to expand your network and make sure they tag you in their post.
Promote New Products/Sales
Keep customers in the loop when new product launches or whenever there's a sale by promoting on social media. Make sure to balance your posts by posting engaging contact as well, and always provide a link to make it easier on the customer to find the product you are promoting.
With hashtags you can search users who are posting about jewelry, style, handbags, wanting to earn extra income, or anything relatable to your business. Leave them a comment by complimenting them and inviting them to check out your page. Make the interaction as personal as possible. Follow users that are possible future customers and start engaging with them to build a relationship for potential sales. Sales won't come over night and building relationship on social media does take time but you can potentially find yourself lifelong customers!
Have social media tips to you want to share with us? Comment below.
Traci Lynn Jewelry